People with neighbours who drive electric vehicles are more likely to adopt the technology themselves, according to research that could be mirrored in Australia.
US postal codes with high concentrations of electric cars suggested people were more likely to buy an EV based on the collective actions of those around them in a trend dubbed the “neighbourhood effect”.
Ian Fletcher, a Sydney-based healthcare professional and new Tesla owner, said asking the people around him had been a fantastic resource for technical questions about battery fires, range and charging.
https://thedriven.io/2023/11/14/how-the-neighbour-effect-charges-up-electric-vehicle-sales/
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